We Invent
Forward-Looking
Digital Touchpoints
Emerging interactive technologies. Rapid design prototyping. Immersive digital interfaces that disrupt established industry norms.
DigitalCreativexLab is a digital innovation studio rooted in Lyon, France. We experiment with emerging interactive technologies, rapid design prototyping, and immersive digital interfaces to invent forward-looking customer touchpoints that disrupt established industry norms.
Active Experiments
Prototype Sprint
Launch Your Next Prototype
Book a 30-minute discovery session. We will map your innovation opportunity and deliver a rapid concept sketch within 48 hours.
Services
9 innovation capabilities. Fixed pricing. Clear deliverables. Direct execution.
Interactive WebAR & VR Prototyping
Rapid WebAR and VR prototype builds for immersive product visualizations, spatial commerce, and interactive brand experiences running in-browser.
Includes A-Frame/Three.js environment setup, 3D asset integration, hand-tracking or gaze-based interaction scaffolding, cross-device testing on mobile/desktop headsets, and a deployable WebXR build with analytics hooks.
View BenchmarksAI-Powered UI Motion Systems
Machine-learning-driven animation systems that adapt interface transitions, micro-interactions, and layout flows based on user behavior patterns.
Includes motion behavior model training, Lottie/Rive animation pipeline, adaptive timing algorithms, gesture-response mapping, performance profiling for 60fps, and integration documentation.
View BenchmarksRapid Design Sprint Workshops
Facilitated design sprints combining design thinking, rapid wireframing, and interactive prototyping to validate concepts before full-scale development.
Includes stakeholder interviews, problem-framing workshop, lightning demos, paper-to-digital wireframes, interactive Figma prototype, user testing session with 5 participants, and a validated concept deck.
View BenchmarksImmersive Data Dashboard Design
High-fidelity data visualization dashboards with real-time feeds, 3D graph rendering, and spatial data exploration interfaces for enterprise analytics.
Includes data schema mapping, D3.js/Deck.gl visualization engine, WebSocket real-time pipeline, responsive grid layout, dark/light theme tokens, exportable report generator, and deployment to staging.
View BenchmarksGenerative Brand Identity Systems
Algorithmically generated visual identities that evolve with context, producing infinite logo variations, dynamic color palettes, and responsive typography systems.
Includes generative art direction, parametric SVG logo engine, contextual color system, variable font integration, brand guideline generator, and a live brand playground for stakeholders.
View BenchmarksSpatial Computing Interface Design
Vision Pro and spatial computing interface design, crafting room-scale UI layouts, gaze-and-pinch interaction models, and volumetric content experiences.
Includes spatial UI wireframing, Reality Composer scene builds, gesture interaction spec, depth-layered information architecture, visionOS component library, and a TestFlight-ready demo build.
View BenchmarksHaptic Feedback Experience Prototyping
Tactile interface prototyping for mobile and wearable devices, designing vibration patterns, force-feedback scripts, and multi-sensory interaction layers.
Includes haptic pattern library, Web Vibration API integration, Apple Taptic Engine mapping, Android Rich Haptics scripting, sensory feedback matrix, and cross-device compatibility testing.
View BenchmarksComputer Vision Installation Design
Large-scale computer vision installations for retail, gallery, and event spaces, combining real-time face/object detection with generative visual outputs.
Includes YOLO/MediaPipe model fine-tuning, real-time GPU rendering pipeline, multi-camera calibration, generative output mapping, physical installation wiring guide, and on-site deployment support.
View BenchmarksReal-Time Collaborative Canvas Platform
Multi-user real-time whiteboard and canvas platforms with CRDT-based sync, persistent state, cursor presence, and infinite zoom capabilities.
Includes CRDT conflict resolution engine, WebSocket real-time sync, vector drawing tools, cursor presence indicators, session persistence, export to PDF/PNG, and hosted deployment.
View Benchmarks48-Hour Concept Sprint
From brief to interactive concept in under 48 hours. Pre-built component libraries and rapid toolchains eliminate dead time.
Norm-Breaking Interfaces
We do not iterate on the familiar. Every deliverable is designed to challenge established industry interaction patterns.
Lab-to-Client Pipeline
Direct access to the innovation team. No account managers, no translation layers, no dilution of technical intent.